Meaning
In Western cultures, turquoise is often associated with protection and healing, while in indigenous cultures of the Americas, it has been revered as a sacred stone, representing life and renewal. Contrastingly, in some Eastern traditions, it can symbolize wealth and prosperity.
The term 'turquoise' originated from the French word for 'Turkish', as the stone was first brought to Europe from Turkey in the 17th century. The gem itself has been used for thousands of years, with ancient Egyptians adorning tombs with turquoise artifacts around 3000 BC.
serenerefreshingvibrantexotictranquil
The story of Turquoise
Where the name and the color come from.
Turquoise is named after the gemstone, and the gemstone is named after a place — sort of. The word comes from the Old French pierre turquoise, "Turkish stone," because the prized blue-green mineral reached medieval Europe through Turkish trade routes (though it was mined in Persia and the Sinai).
The color is the gem's bright, slightly green-leaning blue. Vivid and saturated, it reads as tropical and energetic where its cousin teal reads as deep and sophisticated.
Using Turquoise in design
How it behaves in interiors, fashion and branding.
Turquoise brings vibrant, coastal, bohemian energy. In interiors it shows up in Southwestern and Mediterranean schemes — tiles, pottery, textiles — typically warmed by terracotta, wood and woven natural fibers.
In fashion and branding it signals fun, escape and creativity, which is why travel, beauty and lifestyle brands reach for it.
Accessibility
Works well as text on dark backgrounds; fails on light.
Aa Best text color: #000000 · 12.79:1
Turquoise as text on… Ratio AA AAA
Aa White background 1.64:1 Fail Fail
Aa Black background 12.79:1 Pass Pass
Thresholds: AA needs 4.5:1 (normal text) / 3:1 (large); AAA needs 7:1 / 4.5:1. Large = 18pt+ or 14pt+ bold.
How to use #40E0D0
Copy-ready values for CSS, screen and print, plus the extra conversions designers reach for.
CSS color: turquoise;
CSS color-mix (lighten 30%) color-mix(in srgb, turquoise 70%, white)
HSV / HSB 174°, 71%, 88%
CMYK (print) 71, 0, 7, 12
Decimal 4251856
Nearest web-safe #33CCCC